3 Innovative Ways To Build An Optin Email List That Stands Above The Crowd

With so many optin email lists out there, your really need to come up with a hook to attractive subscribers. It needs to have something special or different. It could be something you offer inside every newsletter issue, like interviews with experts. Or the hook could be a unique incentive that website vistors can take advantage of immediately when they sign up.

Here are 3 ideas you can use for your own sites, or use as inspiration to get you thinking a little outside of the box:

-- Build an Optin Email List by Creating a Private Members Only Site or Section --

Create a private web site and have people sign up to get free, immediate access. For example, you could say, "Subscribe to our free e-zine and get free access to our private membership web site!" You can choose to have them receive a username and password every time they want to login, or you can just provide a link to the site in your welcome email.

Your private members only site can be as big or as small as you want. Some of the things you can include inside are: reports, software, articles, ebooks, etc. Inside the site, you can advertise your affiliate programs, as well. And you can follow-up to let them know about updates, new products they might be interested in, the latest news in your industry, etc.

-- Build an Optin Email List By Giving Subscribers a Free, Tangible Gift --

Instead of offering a free ebook (or a whole package of them) like most everybody else, promise to give your visitors something they can hold in their hands if they give you their contact information.

For example, you could say "Subscribe today and get our new report mailed to you via First Class." You could print out your report on standard 8 x 11 sheets of paper, fold it up, put it inside an envelope, and mail it off.

Or you can offer a tips booklet and mail it to new subscribers. Or you can create your own CD full of information targeted toward your market and mail that. Or if you have a wholesale supply of a product of interest to your subscribers, then you can send one to each new subscriber. The possibilities are only limited by your imagination.

Follow-up possibilities include: articles (your own or written by others), tips you pick up, news in your niche, reviews of products or other interested, related websites, etc.

-- Build an Optin Email List Through a Contest or Sweepstakes --

Hold a free contest or sweepstakes at your website where they must give their contact information, including their email address, to enter. Make the prize something that your niche market will be interested in. Otherwise, they'll never want to enter.

If you already have an ezine up and running, you could offer free automatic entry for new subscribers. For example, you could say, "Subscribe to our free newsletter and get automatic entry into our contest." You'll also want to retroactively include current subscribers.

You can announce the winner(s) at the end, as well as send any new contest announcements or product announcements. Or you can make this an ongoing contest, where you give away the same thing to one (or more) lucky people every month. That way you'll entice many subscribers to stay on your list.

You can find niche products to give away through wholesalers or dropshippers. Or you can create it yourself. One of my favorite ways to do this is create a CD-Rom with a guide or report (or sometimes several) that my niche market will find interesting.

Once again, you can follow-up with tips, articles, news, new product announcements, or just an announcement of each monthly winner(s).

Hopefully, now I've inspired you to take some action or encouraged ideas of your own with these tips. Any idea, the more popular it gets, requires you to think outside the box every now and then in order to be effective. Building an optin email list is no different. And with newsletters and ezines saturating the Internet day by day, you need to offer something a little different to make them want to sign up to yours. Or you'll just end up getting left behind.

Free And Effective Australian Classifieds

Online classifieds sites have become a necessity for Aussies and New Zealanders who wants to buy, sell or trade anything online. These days whatever you need, someone have an ad posted about it for a reasonable price and at the same time whatever you're selling, someone in the cyberspace needs it. Classifieds sites are simply the best place to window shop, get the best deals and bargains in almost everything. The best part of it all is you don't need to endure traffic or leaving home since it will all be accessed on few mouse clicks. Simply put today's online ad stores bridges the gap between buyers and sellers.

Australia's leading free classifieds sites, like OzFree Classifieds section, have been offering free services since it's begun. On most sites, all you need is to register to create your free account and get started. After completing the registration you can start posting your advertisements to enlist your products, goods or even just the extra things on your house that you want to sell. The best thing is that usually you can add a photo for your listing, along with the enticing product description ? its free, instant and highly effective. And if that is not enough, most online classifieds site gives you access on different category listings such as their cars section, real estate properties, job opportunities and just about everything classifieds in Australia.

You might wonder how is it possible to reach the target buyers and sellers, well, its all in the keywords. For example, OzFree optimizes its site for all the possible and popular search terms commonly used by Aussies when looking for cars, job ads or anything in the Internet. The service does not end on getting your ad posted for free but it is extended on getting the widest exposure and optimum result for it. And not to mention OzFree is maintained by quite possibly the most dedicated staff for search engine optimization, web designers and programmers ever. Your ads are our business and your successes are our passion. Post your ads and leave everything to us because you have better things to worry about.

Why settle for just free posting; when you can have wise posting!

7 Key Strategies To Earn Customer Loyalty

The key of your business success is building customer loyalty. Holding on to existing customers is as important as soliciting new customers to keep feeding your list with fresh subscribers. Customer loyalty is the key to your business growth and profit. Because loyal customers generate a continual revenue stream through repeat purchases, they bring your business-increased profitability at a lower cost.

Like in any other moneymaking system, to succeed as an email marketer, you will need to understand all the secrets that are available to keep growing your business and apply them immediately.

How to Build a Business Relationship to Gain Customer loyalty!

Everywhere you go online they tell you that you must have a list to succeed. That's true but it doesn't go far enough until you understand exactly what makes subscribers eager to pay for your products, success will remain subtle.

If you don?t know how to build a business relationship to keep your subscribers enthusiastic, eagerly waiting for your articles and rush to buy your product without any regard for brand, your list is worthless.

Hands down the main key factor of a responsive email list is the Trust Factor. If you earn your subscribers trust, you will have much more success when it comes to advertise to your list. Without the trust of your subscribers, they will be leery when it comes to pulling out their credit card to buy from you.

1 - Earn your subscribers' trust

Honesty is essential to earning customers' trust, and that trust is the key to gaining customer loyalty. Earning customers trust is important to the success of any business. Being honest goes with not hiding anything.

Let your subscribers know your Identification and contact information, such as your name, physical address, email address and telephone number. It is important that you let your subscribers know how to contact you for assistance. The more they know you as a person, the more they'll trust you. And when it comes to asking for money, nothing is more important than trust.

Warning: Be sure to be selective in what you promote to your subscribers. If you suggest a product that turns out to be a scam, your subscribers will likely blame you first for recommending it to them. You really can?t afford to take a hit like this to your reputation.

2 - Give Them What They Want

When your subscribers sign up to your ezine, they are doing so for a reason. They want the information you are telling them they will receive. Keep giving them that, and they?ll be happy as can be. Diverge from that, and you could find yourself losing subscribers quicker than you can get them.

Tips: Ask Your Subscribers what they want. Don?t guess. Use this great, easy to use online tactic to find out exactly what your subscribers will buy from you or what subject they want to learn about. You could hold a contest. By sending them simple questionnaires or surveys will give you a sense of your market's needs, wants and preferences. Give the winner a quality prize and/ or gift that he can?t find elsewhere. Getting your subscribers involved like this will also keep them interested in your emails and help get more emails opened.

3 - Don?t send ?too many? marketing messages.

Two thing you really need to watch, as a publisher, is how to advertise your product/ service and what product you endorse. Nothing ticks off a subscriber more than thinking a publisher is only in it for the money. This will happen if you advertise too much, or if you advertise the wrong products.

Sending out an email newsletter with too much ads and a little or no quality information will hurt your reputation. You have everything to lose, and nothing at all to gain by stuffing your Ezine with ads.

The ads in your Ezine aren?t the only things you have to worry about. This also includes any ads you send out that are separate from your regularly scheduled newsletter. Sending out an ad each day is not the way to go if you want to build customer loyalty. It is the way to go if you want everyone to unsubscribe from your list.

4 - Make your subscribers your friends!

Give your subscribers a good sense of who you are. It?s important that your subscribers see you as a real person, because they will likely never meet you in person. One thing every successful publisher does is just talk about whatever is on their mind in each issue of their Ezine. They may talk about their family, their favorite sports team, politics, the weather, anything that?s going on. They usually ask the reader to write back a few comments about it, or the reader will just write back without being asked to. This creates a bond between the publisher and the reader that could result in future sales and future partnerships.

5 - Over Deliver

Nothing makes people happier than knowing you pay attention to them. Make your customers and potential clients delighted by giving them more than they expected. After they order your product or sign up for your publication, give them a gift or a bonus that wasn?t advertised, in addition to any gifts or bonus you promised they would get. I?m not talking about any ebook or software they can download from any website. Give something that no one or only a few other people are giving away. This kind of gift and bonus says that you put a lot of attention and thought into helping them succeed.

From time to time and in special events send free gifts just for the heck of it. By continuously over delivering, your subscribers will realize that you are trying to help them learn what they need to know, and they will appreciate it when you give them the tools and information they need to succeed. This is obviously geared more towards strong relationship and they stay loyal customers longer.

6 - Help Them Out

Besides giving your subscribers what they want, helping them with whatever they need help with is the best way to earn customer loyalty. While this works on an individual basis, instead of taking care of all of your subscribers at once, the people you are able to help will be very grateful, and will probably tell their friends, colleagues and neighbors about you. Positive word-of-mouth is a powerful way to acquire new customers and build customer loyalty.

If one of your subscribers sends you an email asking for help, help them out as much as you can. Don?t just give them a quick, one word answer. They?ll probably just be back asking for a little more information. Just go ahead and tell them what you can, and be nice about it, even if you think it?s a stupid question.

7 - Don?t Use Hype

I?m sure you?ve seen this before. It seems to be everywhere you look people trying to hype-up their offer to make it sound better than it is. Most people just want you to be straight with them.

If you just stick to telling the truth about a product, without making it look like hype, I think your subscribers will have much more respect for you. Personally, I think its stimulating when someone sends me a sales letter and outlines how I can benefit from it without trying to make it sound better than it is. Most people can tell the difference, and will probably be turned off by the hype.

The bottom line

When you combine all of these keys, you?ll build a strong relationship with your subscribers and they stay loyal customers for years. All you need to do is find a way to include all of these keys into your business marketing strategies, and you?ll soon find yourself getting new subscribers, building relationships with and earning customer loyalty.

Sweepstakes And Giveaways Couple With Online Sharing Channels For Marketing

Although Twitter, Facebook, and LinkedIn are the current social media darlings, they are not the only game in town.Combine your internet sweepstakes with attractive prizes, using these social networking darlings through tell a friend systems, and you are building an explosive viral phenomena.The word Viral in techno speak is real, with technology wiring our planet to create a global village, a virtual world where everyone is talking to everyone through the internet, exploding friendships at lightning speeds.Global Friendship is now widespread through smart phones, ipods, ipads,xbox and laptops, using social media writing on walls, tweets, retweets and linking the world over and over. A world where a billion friends is the goal, and millions of followers and friends is believable.This contagion is a worldwide pandemic of unlimited proportions, and word of mouth is an uncontrollable virus that touches off an invisible yet explosive flurry of movement that changes into enormous buying power.An excellent technique of using social media in advertising your contests and sweepstakes is a powerful marketing method, and needs to be in each and every promotion campaign. Interactive Sweepstakes that calls for participation from players create a remarkablesocial powerhouse.Research has shownthat 50% of all internet users participate in a contest at a minimum of once a month, while 80% of users participate at least once a year in a contest.Contests and sweepstakes are quite similar. The only difference is contests are interactive and sweepstakes are passive, and winners picked randomly.Your goal is to use social media marketing to promote your online contest or internet sweepstakes and build publicity through each contestant refer a friend. Your secondary goals must include assembling contacts, and following your site visits by educating each participant the features of your product and service.Online contest entry formsmust be kept simple, therefore asking for an email address keeps it extremely simple for every participant. One of the simplest formscan be seen here at .It is proper to only require additional contact information from winners, so you can deliver their winnings to them.The purpose of your contest must be planned for players to come back often to your web page, and therefore increase advertising for your product and service.Keep in mind that pushing your visitors to purchase something so they can participate is not allowed. Also you are not allowed to incentivize the contest in any way.You want as many contestants in your online contest, so it is advisable to have in placeextra marketing and promotion so you bring the maximum number of players into your contestto win prizes.Use social medialike Twitter or LinkedIn to have your contestants spread the word, and use viral e-mail marketing through opt-inlists to invite a friend. In addition use ads on related web sites to attract more contest sign-ups.Use a Facebook page to let their friends know about your contest as well. Put a few of lines to inspire people into promoting it for you by inviting their friends.It is best to avoid cash sweepstakes, online sweepstakes, sweepstakes and giveaways and carry out some interactivity in your online contest where participants are active.Provide your contestants a reason to come back to your websites over and over again, where they compete for prizes and participate to win. This contest at itellafriend is a good example of combining an interactive contest with social media.An internet sweepstake to win prizes is too inactive and does not challenge your players to compete with each other. But an online contest to tell a friend and compete with that friend to win prizes is suitable in your choice to implement sweepstakes and contests on your website.After the internet sweepstakes, after the winner is picked out, a fantasticaction for you is to invite everyone who participated in it to opt-in for future sweepstakes. That way you can use your contest list over and over again.The entire purpose behind this is to get more customers. Generally thank them, be polite, win them over as pals.

Understanding The Branching of Digital Marketing

You must have heard about digital marketing, but do you really know what digital marketing actually is? Do you know what happens in a digital agency? Let's know what digital marketing is and all the sections which come under digital marketing. Let's also learn how digital marketing can benefit companies in engaging their customers and building better and stronger relationship between them. In simple words you can say that digital marketing is a field which deals with engaging a customer with online advertisements with a goal to promote any companies products and services. Let's now know what are the sections involved in digital marketing. SEM known as search engine marketing is internet marketing which has an objective to increase any company's websites visibility in search engine results pages. In today's market each product has numerous of competitions. Brands want their market share to keep increasing and hence digital marketing is used to do so. Digital marketing plays a very important role for any company's brand name to be popularized on the internet. Under SEM there are two more sections, SEO which is search engine optimization and SMO which is social media optimization. Search engine optimization is all about increasing any company's website's traffic and getting better ranking and SERP (search engine result pages). This can be done by writing articles, blogs, forums, directory submissions and many other techniques that help increase a website's traffic and global ranking. Then comes social media optimization, this section of the digital agency has one major tool that is social networking sites. Social networking is on a boost since the 21st century. Facebook, Twitter, Google+, Linkedin, Pinterest Orkut, Myspace, Blogs, WordPress, Youtube etc are some of the social networking sites which connects people all over the world. Facebook, Twitter and Youtube currently are the sites that many companies or brands are involved with. With the help of social marketing sites brands engaged their target audience through creative strategies like posts, information, debates, polls, testimonies, reviews and many other things. A huge number of people in the world are actively using sites like Facebook, Twitter and Youtube, therefore brands are able to reach a vast population of people via this medium which is cheap and effective. They provide many types of services like campaign management, PPC campaign management, social media, and design.

Article Marketing

? An Unusual Way Of Writing Articles, But It Works
I am sure that anyone who is involved in Article Marketing has occasionally thought ?If there was only a more efficient way to write articles.? The system that I use is different and what some may call unusual or even weird, but it works and I want to share it with you.

When I first started writing articles for a living I searched the internet and came up with a list of ?power? words and phrases that I reference when creating headlines for my articles. This is something that I suggest that you do as well. Simply run a Google search, visit some of the results. Cut and paste the words and phrases that you find in a text document for easy reference. This will save time when you are brainstorming for a headline.

This is the process I use for writing articles, step by step.

1.) Open up your favorite text editor and create an article consisting of the headline only. Save it and continue repeating the process until you have the number of articles you want to work on. I usually save about 10 articles as headlines only and then move to step 2.

2.) Open all of the articles so they are spread across your task bar.

3.) Write the opening and closing paragraph for each of your articles.

4.) Start writing the body of one of the articles that you have open. It does not matter which any of them will do.

5.) If you get bogged down on the current article that you are working on then simply switch to another and so on until you have completed all of them

As I said some may call my process of writing odd, unusual, or weird but it lets me produce articles at a faster rate than simply plugging away one at a time. If I am at a loss for words in one I just switch to another. In no time I have completed them all.

What I have shown you above may not be one of the ?secrets? of article marketing but it seems to help me write articles in a more efficient way. Give it a try and see if you like it.

Web Marketing Through Contextual Link Building

A website is a strong marketing tool and the most lucrative websites are those that get top positions on search engine results. In order to capture the right target audience in droves you must ensure that your site rises to the first or second of the search engine results.

One way link building is a highly effective means of generating top ranks in SERP or search engine result pages. One of the most ethical manners of doing this is called contextual link building. It is a legally acceptable tactic to utilize the internet as an effective marketing tool.

One-Way Link Building: The Standard Operating Procedure

When the internet was established as a valuable marketing and advertising medium, link building was utilized to maximize search engine optimization (SEO). Previously, search engines used the method of calculating a sites popularity built on the number of inbound links. This led to abuse as websites were building fake popularity by using link farms and links to other sites.

Search engines soon figured out this malpractice and rectified it by not just considering the number of one-way links but also the source of these links. This led to the evolution of contextual link building.

What is Contextual Link Building

Ezines, blogs and shopping websites are a prime placement medium for contextual link building. What this technique entails is that a blog review containing material on a subject related to your site or product is placed on blogs, ezine`s or shopping sites and a contextual link is built into the text. This hyperlink when clicked on, will take the reader to your web page immediately.

The ethics and legal aspects are covered here because in order for you to place your linked article on the blogs, ezines and shopping sites, you will require permission from these page owners.

Why Contextual Link Building is preferred

Contextual link building is preferred because it is ethically correct and legal. Search engines are known to ban sites that abuse and also fine page owners if they are involved in underhanded SEO tactics like link farming.

The sales traffic to your site will be increased as the people visiting the blogs, ezines and shopping sites will be diverted to your page if you have a product or service that they a well written article will entice the customer to visit your linked page with the idea that there is more in store for him on your site.

The main features and benefits that contextual link building offers are

?? Higher ranking on Search Engine Result Page because of the increased volume of hyper links leading people to your web site

?? Articles that have meaningful content related to how your product can service the need of the reader function as a soft sales pitch and indirectly promote your website.

?? Search engines will pick up more keywords from it apart from the hyperlinked ones. This means that your article will be retrieved not only for the hyperlinked word but for other relevant keywords incorporated in it. For professional results you need to hire a professional SEO company that works ethically and legally to get you what you want from your online marketing strategy.

Few Ideas To Find The Best Locksmith In Annapolis

Few Ideas To Find The Best Locksmith In Annapolis

Eliminating The Communication Barriers of Email

The internet has had a significant impact on the way people interact with each other. It has created a cold and distant generation. For some, this distance provides comfort, however for others it is distressing. With reverse email look-up this problem is alleviated, and the personal touch brought back to communication.One way in which reverse email look-up does this is through reducing the ability of people to stay anonymous. With the level of anonymity currently available to people, dark sides of human nature come out. As shown in a psychology study by Millgram, when people have a barrier of separation between them and the person they are hurting, they have an easier time committing cruel acts. By partially breaking down that barrier, more polite and classy internet interactions are formed. Furthermore, the ability to find personal information from email addresses alone helps reduce the prevalence of spam, since when people are able to find the identity of the spammer, one is much less likely to spam. Through reducing anonymity, and thus increasing accountability, reverse email look-ups are helping reshape internet interactions.Not only does reverse email look-up prevent people from being completely anonymous, but it also helps people become more in-touch with each other. Online dating is an example of a place in which this is especially important, since its entire purpose is to help people get to know each other. Being able to find out more information about the other party in an internet dating relationship is necessary for safety, as well as ensuring the other party is not a "bot," or a computer tasked with manipulating people and extracting money from them using deceptive means. This has happened to thousands, as documented in the NPR radio show, Radiolab. Another form of contact that reverse email look-up assists in forming is the personal call. This is useful because email alone tends to be slow and inconvenient. Furthermore, in the case one has any reason to be concerned about the well-being of another, but does not have a phone number for that person, they are able to simply look it up using the email address. Thus, reverse email look-up allows people to protect the well-being of others. The increased intimacy reverse email look-up provides helps protect people and bring them closer together.There are many positives with reverse email look-ups, however the negative side must be considered as well. There are crimes associated with the misuse of this service, for using it to market products and harass others is illegal. Furthermore, reverse look-ups may only be performed on those within the United States, thus limiting usefulness to only a part of the internet community. This is only a minor limitation however, considering the immense amount of United States internet users. The more significant problem people see with reverse email look-ups is the issue of privacy. Many people do not like the idea that simply emailing another person can open up access to a wide variety of personal information. This is remedied, however, with the ability to "opt-out", or block the ability of others to view the information associated with an email address. With all the negatives present, care must be taken to use reverse email look-ups properly.Actually using reverse email look-up services are relatively simple, thus paving the way for widespread adoption. Some sites that provide an example of this service are "" and "." They make it as simple as entering an email and waiting for results, thus reducing weeks of detective-work to seconds of typing and waiting for an easily readable report to come back. With such a simple user interface, reverse email look-ups deliver a large payload of information to even those with the lowest level of computer literacy. With widespread adoption on the horizon, reverse email look-up services are about to see a boom in usage.Identity becomes an even more integrated part of the internet with the proliferation of reverse email look-up services. With all the benefits they provide, they are enticing, yet one must balance their usage with caution, for if they are misused, there are serious consequences. With a condition known as "e-isolation" increasing due to an excessive focus on impersonal internet interactions, the need for increased internet identification is obvious. The dawn of the information age has reshaped the world for centuries to come, yet, if humanity is not careful, it may not be for the better.

4 Steps to Help Your Retail Business Thrive in Post-Coronavirus Era

As lockdown measures begin to relax and some sort of “normal” returns, many business owners are wondering how to proceed. After months of reacting to changes and challenges, what steps should they take now to survive the post-coronavirus era? Here are some key steps that will help you do business successfully as we move into this new stage.

Create Survival Scenarios

After months of COVID restrictions and challenges, many businesses across the country are already in the early stages of their response to the pandemic. In order to survive, however, planning must go much deeper than simply being reactive – planning must be proactive. Create different scenarios for how you will respond over the coming months. For example, what will you do if the worst is over in three months, six months or twelve months or more? What actions will you need to take to survive each of these scenarios?

Know Your Customers - Better than Ever Before

Before, it was more than enough to put your customers first. Now, customers are more cautious than ever before, so you will need to know them better than ever before. To stay competitive, each of your offerings needs to be hyper-relevant. Rule out nothing. New relationships and collaborations have emerged, retailers are changing the way they do business and customers expectations have been reshaped. Make sure you really know what they want, what they need and what they prefer – their demands will be remarkably different than they were at the start of 2020.

Jump on the Digital Bandwagon

If you haven’t already, now is the time to take advantage of all of your options. From launching an ecommerce site and boosting payment processing options to increasing your social media presence, make sure your customers have convenient options and constant support. Use your social media platforms to provide answers, useful information and keep them engaged. Provide valuable content that keeps them coming back. Treat the current situation as an opportunity to offer online fulfillment and build the foundation to thrive in the long-term.

Commit to the Long Haul

Above all, commit to the long haul. For retailers to survive, they need to manage their finances over both the short- and long-term. Commit to making whatever changes are necessary to secure your business’ future, whether it’s cutting expenses, boosting profits or securing additional capital. Use the scenarios you have created above to develop clear, measurable focused objectives that you can easily track and redirect as needed. Taking this vision and combining it with strong leadership will help ensure your business thrives in the post-coronavirus era.

Where to Get Merchant Support?

Does your business need help secure merchant services during this time? Could your business and customers benefit from more convenient payment processing options, for example? Check out the wealth of information Best Payment Providers has to offer. Find everything from industry news and payment gateway’s to merchant accounts for tech support.

Author Bio: Payment industry guru Taylor Cole is a passionate payments expert who understands the complex world of merchant accounts for tech support. He also writes non-fiction, on subjects ranging from personal finance to stocks to cryptopay. He enjoys eating pie with ice-cream on his backyard porch, as should all right-thinking people.